Stylish star Allu Arjun has been winning hearts, and ruling the film industry with his acting prowess. Allu Arjun manages his time simultaneously with movies and brand endorsement.

As of now, Allu Arjun is lying low in his career and is waiting to bounce a hit with his upcoming project 'Ala Vaikunthapuramlo'. Allu Arjun and makers of the film are promoting 'Ala Vaikunthapuramlo' in every possible manner and are not leaving any stone unturned.

It is worth mentioning here that two songs from 'Ala Vaikunthapuramlo' are topping the charts and were lapped by music lovers.

The buzz on social media is that Allu Arjun is demanding a fancy amount as his remuneration for new brand endorsement deal. If we dig into detail about his remuneration for an endorsement deal, we have learnt from reliable sources that Allu Arjun is believed to have demanded Rs 1 Crore to inaugurate shopping mall in Rajahmundry. This piece of news has gone viral on social networks. There is nothing wrong with Allu Arjun demanding a huge remuneration and he is worth the price. Allu Arjun enjoys a solid fan following in different parts of the country.

His face at the shopping mall would definitely make the mall popular amongst the public. On the other hand, Allu Arjun's demanding Rs 1 crore is fake news it seems. Allu Arjun is a talented actor and he knows his range doesn't make such demands like other big stars.

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Back to 'Ala Vaikunthapuramlo', the film is being directed by Trivikram Srinivas and is all set to arrive in theatres on January 12.