Vijay Deverakonda is the man of the moment in Tollywood. He is from a non-film background and entered the film industry on his own merit. He is one of the most popular stars in Tollywood who has become the centre of attraction for film events.
Even Mahesh Babu, who is a top breed of actor in Telugu, invited him to be the chief guest at 'Maharshi' pre-release event to promote the movie. Post the event, Vijay Deverakonda’s presence created a lot of stir on social media as Mahesh Babu. And a few even said that Mahesh was not confident about the film which is why he brought in the youth sensation to promote his movie. Vijay Deverakonda promotions really helped 'Maharshi' which was a phenomenal hit at the box office.
Sadly, Deverakonda’s presence couldn't help his own brother Anand Deverakonda’s movie. Vijay’s brother Anand made his debut with 'Dorasani'. The film is barely surviving at the box office. Looks like neither the word of mouth for the film nor Vijay Deverakonda’s promotion could help change the fate of the movie. It is being said that the film is heading towards disaster. Vijay Deverakonda’s promotions helped Mahesh Babu but not Anand Deverakonda.
If we really see from the audience perspective, it all depends on the content of the film. There are few movies which were blockbuster hits even without lead or male actors in the film.
Meanwhile, Vijay Deverkaonda will soon be seen in 'Dear Comrade' while Mahesh Babu is busy with Sarileru Neekevvaru.