FCA India, the manufacturer of Jeep’s Compass, announced that its retail network has expanded to 82 points of sale across 70 Indian towns and cities. This includes FCA all-brand showrooms that sell Jeep, Fiat and Abarth vehicles in major Indian cities and Jeep Connect showrooms, which are premium retail outlets that cover the customer base in satellite cities and towns.
Announcing the retail network expansion Kevin Flynn – president and managing director, FCA India said, “Our vision was to have a growing retail and after-sales network which could strategically complement our growing volumes in the market. With 82 retail outlets in 70 towns and cities we are covering a significant amount of landmass and customer base. We have grown over 50% in our retail network since the Jeep Compass launch in August 2017. Our effort has been to maintain consistency in our network expansion and ensure excellence in customer experience along with improved service coverage.”
With this expansion, FCA has four all-brand showrooms in Bengaluru. MPS Motors Pvt. Ltd., has opened two showrooms, one located in GR Grand Plaza, JP Nagar Phase 6, Kanakapura Main Road, Bengaluru and the second, near Electronic City, Luvkusha Nagar, Hosur Road. The other two(2) existing showrooms of KHT Agencies Pvt. Ltd. are located in Koramangala andYeshwantpur. FCA has seven (7) all-brand showrooms now in Karnataka, including presence in Hubli, Mysore and Belgaum.
A new FCA all-brand showroom – MVR Auto is now open at Caranzelan, Panjim, Goa.
Two new Jeep Connect showroomsare now open, one – Nidhi Kamal Company located near the Parbatpura Bypass, in Ajmer, Rajasthan and the second – WSL Automobiles Pvt. Ltd. in Bahadurgarh, Rajpyra Road, Patiala, Punjab.
Jeep Connect’ is a network expansion strategy to take the Jeep and Mopar premium brand experience closer to customers’ homes, which may be located far away from the hubs of big cities. ‘Jeep Connect’ outlets offer sales as well as service and are already open in Pune,Rohtak, Ahmedabad, Muvthpuzha, Panipat, Bilaspur and Warangal.
Besides expanding the retail network, FCA India has been working towards adding to its after-sales presence across the country. The Company now has 84 Mopar workshops which are equipped with trained technicians to provide service and care to Jeep, Fiat and Abarth customers.
Flynn said, “Our focus on a high standard of quality right from the start has paid dividends in the form of customer satisfaction of our Jeep Compass owners. It is not only the retail presence but also the after-sales commitment that has our focus for 2019. Our upcoming products, the indomitable Jeep Trailhawk and the new generation Jeep Wrangler Unlimited will require us to have larger presence and fine-tuned customer experience and coverage.”
FCA produces the Made-in-India Jeep Compass in their Ranjangaon joint venture manufacturing facility near Pune city. The same plant also produces Fiat and Abarth carlines.